Demand
We build demand with positioning, channel mix and creative that speaks to the market, not only to the algorithm.
Luxury 360 Marketing & Ads Agency
Performance marketing for brands that refuse to settle.
APDM is a boutique growth partner with more than a decade across the leading performance ad platforms. We don't take on many clients. We take on the right ones — and we answer in numbers.
New engagements for the coming quarter: limited availability
Live
Thessaloniki HQ · Athens
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Last 48 hours
APDM runs around the clock — people and systems.
09:00–18:00 team
18:01–08:59 AI ops
Live Flow · 48h Operating Pulse● Writing now
An indicative 48-hour operations pulse — only past moments plus one current live task.
We are not another agency. We are the partner who manages your growth the way a family office manages capital — with precision, discretion and accountability for the outcome. APDM — Ads Pro Digital Marketing
10+
Years in performance
6
Ad platforms under management
KPI
Data-driven decisions
360°
Strategy & execution
Platforms we manage daily
Google Ads
Meta Ads
TikTok Ads
LinkedIn Ads
YouTube Ads
GA4 · Analytics
Growth Operating System
Marketing is not one campaign. It is a decision system.
APDM connects strategy, media buying, creative, tracking and reporting into one clear operating model. Every euro needs a reason, a measurement layer and a next action.
Conversion
Ads lead into landing pages, offers and flows that reduce friction and turn interest into measurable business outcomes.
Memory
Every account leaves a trail: learnings, cohorts, search terms, creative fatigue, attribution. That becomes an asset.
Performance Control Room
More signals. Less noise. Cleaner decisions.
Every week we read market, budget, creative, conversion and retention as one system. Dashboards are not there to impress; they are there to show exactly where the next move should happen.
Revenue Momentum
Scaling rhythm
Funnel Pressure
Where demand leaks
The funnel is not a theory. It is pressure points that need to appear before they become wasted budget.
Channel Mix
Attention allocation
- Paid Search
- Social
- Creative
- Retention
Experiment Queue
What gets tested before scaling
Hook testsActive
Landing variantsIn review
Audience splitsSegmented
Offer anglesFinal round
Creative Heatmap
Which messages warm up the market
We do not judge creative by taste. We read it through hook rate, scroll depth, intent and downstream conversion.
Attribution Path
From first signal to qualified lead
Assisted cross-channel value
Observed decision window
A visual decision model — metrics, thresholds and guardrails are adapted to each brand's real operating data.
Services
Two pillars. One outcome: profitable growth.
We don't sell isolated services. We build the complete system that turns your advertising budget into predictable revenue.
Performance Ads
The heart of APDM. More than a decade managing campaigns on the world's largest ad platforms, with data discipline and full accountability for ROI.
- Google Ads Search · PMax · YouTube · Demand Gen
- Meta Ads Facebook · Instagram · Advantage+
- TikTok & LinkedIn Ads B2C & B2B performance
- Account Audit & Strategy structure, tracking, attribution
- Measurement & Reporting server-side tracking · custom dashboards
360 Marketing
Everything that surrounds your ads and multiplies their performance. Strategy, content and conversion — designed as a single system.
- Brand & Growth Strategy positioning · funnel design
- SEO & Content organic authority · GEO
- CRO & Landing Pages pages that sell
- Email & Automation nurture · retention flows
- Analytics & BI one source of truth across channels
360° coverage at a glance — one system, six disciplines.
The Method
A private-client approach, in four stages.
Every engagement begins with study — not with a sales pitch. If we cannot see a clear path to results, we will tell you so, plainly.
Private Audit
An in-depth analysis of your accounts, tracking, funnel and market. Delivered as a confidential study with specific opportunities.
Strategy
A 90-day plan with targets, budget allocation, campaign architecture and the KPIs we commit to.
Execution
Day-to-day management by senior hands — no juniors, no outsourcing. Direct, personal communication.
Scale
Systematic scaling of profitable channels, with monthly strategic reviews and full transparency on the data.
From demand to retention — one unified, measurable system.
No experiments
At APDM, your brand is never a testing ground.
We don't learn on your accounts. We operate on proven working systems — SOPs built and validated on accounts generating millions of euros in revenue, with healthy profitability.
The same principles that protect and scale mature, profitable accounts — data discipline, structure, risk management — are applied to your brand from day one.
- Proven SOPs — no improvisation
- Healthy, mature accounts as the benchmark
- Risk management before every scale-up
Account Performance
12 months
ROASTarget
CPAControl
RevenueQuality
* Illustrative visualisation — real figures are shared during the application process.
Results
We talk little. We measure everything.
E-commerce · Fashion
ROAS
Profitable scaling
Google & Meta account restructuring, measurement setup and disciplined scaling into the segments that perform.
B2B · Services
CPA
Lead quality
A LinkedIn & Google Search strategy with qualification logic — less noise and clearer opportunity prioritization.
Hospitality · Travel
CRO
Direct demand
A shift from traffic buying alone to a direct-demand system, combining campaigns, landing pages and conversion analysis.
Specific case studies, references and numerical results are shared privately during the application process, out of respect for our clients' confidentiality.
Built for complex growth environments
E-commerce
Hospitality
B2B Services
Retail
Premium Brands
Export Growth
Selectivity
We are not for everyone — by design.
Our boutique model means few, deep engagements. That is how we protect the quality of work that justifies our fee.
We are a fit if…
- You see marketing as an investment with measurable return, not as a cost.
- You have a serious monthly ad budget and want it to work harder.
- You want a partner with a point of view — not an order-taker.
- You value discretion, speed and personal service.
We are not a fit if…
- You are looking for the cheapest offer on the market.
- You want ads to "just run" without strategy or measurement.
- You expect miracles in two weeks without investing in the funnel.
- There is no appetite for collaboration and transparency on the data.
The Decade
10+ years inside the ad platforms — not beside them.
APDM didn't bolt ads onto its services. It was born inside the performance platforms and grew with them — from the first campaigns to today's 360 systems.
- 10+ yearsHands-on performance account management across Google & Meta.
- ScaleGrowth environments across e-commerce, hospitality and B2B.
- 360°Measurement, CRO, automation and BI around paid media.
- TodayA boutique model built around a small number of deep partnerships.
Working Standard
What you can expect in practice.
Premium service is not a tone of voice. It is a specific standard for decisions, communication and accountability.
Clear accountability
Every week you know what changed, why it changed and which decision comes next. We do not hide behind dashboards.
Senior contact
Strategy and execution stay in the same senior hands, with direct communication and no unnecessary layers in between.
Disciplined scale
Budget rises when data, creative and funnel agree. We protect account economics first, then accelerate.
FAQ
Frequently asked questions.
Why "by application" and not a simple quote?
Because our model is built on few, deep engagements. The application lets us assess whether we can genuinely deliver results in your specific case — before either side commits.
What is the minimum level of engagement?
Our engagements start with a minimum three-month commitment and are designed for businesses with a meaningful advertising budget. The exact framework is discussed in the first meeting, once we have seen your data.
What does "360" mean in practice?
That we never look at ads in isolation. Strategy, creative, landing pages, email, SEO and analytics are designed as one system — because that is where the real return on your budget is decided, not just inside the ad platform.
Who will actually manage our account?
Senior specialists with 10+ years on the performance platforms — the same people you will meet in the first meeting. There is no "account team" in between, and we never outsource the work.
How do you measure success?
With your numbers: revenue, ROAS, acquisition cost, lead quality. We set up proper measurement from day one and report against it — not against vanity metrics.
Apply to Work With Us
Let's see if we are a fit.
Submit the application and we will respond within two business days. If there is a basis for partnership, the next step is a private introductory meeting — at no cost and with no obligation.
- Email contact@apdm.gr
- Offices Thessaloniki HQ — Athens by appointment
Audit scope
- 01 Tracking & data quality
- 02 Funnel bottlenecks
- 03 Creative & offer angles
- 04 Scale plan